In today’s digital economy, data isn’t just ameans to create value, it has value itself. If banks were the target of the last century, data is the target of this century. The increasing use of tactics like social engineering and deep fakes,coupled with the ever-present threats of global warfare and infrastructure attacks endanger everything from email servers to our phones. Securing data in the 21st century requires a holistic approach to security operations that starts from the boardroom on down.